K.J. Somaiya Inst. of Mgmt. Studies & Research (2010 - 11)

The process of selection at KJ Somaiya consists of Essay Writing, a Case Study and a Personal Interview.
Feedback - Essay Writing
Word Limit: 200-300
  • Patient care is present only at five star hospitals
  • How real and relevant are the reality shows?
  • What should the Indian govt. concentrate more on: primary, secondary or higher education?
  • Cricket world cup: more entertainment, less cricket.
Feedback - Case Study
Average Duration : 10-15 mins.
  • Should foreign universities be allowed to set up base in India?
  • Students had to discuss on the popularity of T-20 and One Day cricket on the basis of statistics, figures and data  pertaining to both of these.
  • Case Study was on news media imposing ethical practices its commercial news.
  • Case Study regarding social networking (details of Facebook given) boon or bane?
Feedback - Personal Interview
Average Duration : 10-15 mins.
No. of Panelists : 2
  • Excerpts From Interview 1 : How can you say that you have qualities of a marketing manager? Have you ever sold, anything? Tell something about yourself. Why do you want to do specialization in marketing? Tell us the names of two Indian football players apart from Baichang Bhutia? (candidate was interested in football). What is the population of Mumbai? Which river feeds Mumbai? ( candidate liked Mumbai as his favorite destination). Since you like Tabla, tell us three masters in this field other than Zakir Husain.
  • Excerpts From Interview 2 : Introduce yourself. Which branch you want to specialize in? Do you only read poems or do you write as well? (student mentioned poems to be his hobby). Who is your favorite poet? What genre of books do you read the most? (another mentioned hobby). Tell us the biography of your favorite author?
  • Excerpts From Interview 3 : What is your long term goal? Tell me about a few products of Infosys? (candidate was from the IT background) What is PE ratio? What is your exact profile in the company? How will MBA help you in performing better? Why not CA and why MBA if you want to understand finance more? Do you read books? Which channel do you watch for tracking the share market? Who conducts that show?
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